menu_open Columnists
Eddy Jette

Eddy Jette

International Business Times

We use cookies to provide some features and experiences in QOSHE

More information  .  Close

Retail's Blind Spot: The Missing Layer of Gifting in Commerce Is Recipient Intent

Retail's Blind Spot: The Missing Layer of Gifting in Commerce Is Recipient Intent

Gifting is one category of commerce where that entire system breaks down. And the reason is simple: retail has been looking at the wrong person.

17.04.2026 4

International Business Times

Eddy jette