Part I – A New Demand for Human Connection?

In an era dominated by AI generated content – empowering people and companies to create more content, more easily, at ever decreasing costs – I often find myself wondering whether there is any value left in human communication skills.

Can humans compete with AI?

These days it often seems like the way to get a message across is less about constructing a compelling argument, capturing the imagination or speaking to the heart, and more about capturing a large enough portion of people’s attention in a saturated attention economy.

One could always argue that good quality human messaging, when competing one v. one against AI slop – might win; but can it outcompete a whole armada of AI agents incessantly flooding the information ecosystem with their content? In that battle, the human communicator is destined to lose.

And AI has the upper hand when it comes to generating messages at scale.

Individual humans can’t compete with AI when it comes to communicating and pushing messages at scale. This is especially the case when you add the personalization capabilities of AI – today, well-funded AI systems are able to communicate quality messages that are individually tailored, at scale, in a way that has never been possible in human history.

Those who value human communication or who pride themselves on their human communication capabilities........

© The Times of Israel (Blogs)