The brilliant and silly Trump emails keeping MAGA engaged
Since 2024, I have received Trump campaign emails at least once or twice a day, emblazoned with provocative MAGA-red meat-headlines. A recent one read, “If Democrats seize power and take back the House, they’ll have one goal in mind: Impeach, Impeach, Impeach!”
Visually dominating every email is a logo, shaped like a bumper sticker, that screams “Trump-Vance Make America Great Again! 2025.” The sender address, “rnchq.com,” is the headquarters of the Republican National Committee.
These daily messages contribute to Team Trump’s very successful fundraising machine. In June, the RNC raised $16.2 million, “torching” the Democratic National Committee’s $8.6 million. These numbers signal record-breaking campaign spending for the 2026 midterm elections, already in full swing.
Although these bombastic-sounding emails clutter my inbox, I don’t unsubscribe. After the presidential election, I recognized that these messages were windows into Trump’s mind, for he is the master wizard of strategic political communication. Surely he doesn’t write them himself, but he must approve the general tone and content, or else they are at least modeled after his messages.
The emails serve multiple purposes — most prominently generating cash and confirming database information, while continually boosting and thanking his base. The messages highlight........
© The Hill
