Whatever the result on May 3, even people within the Liberals think they have run a very poor national campaign. Not just poor, but odd.

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Nothing makes the point more strongly than this week's release of the opposition's defence policy.

As events played out, its Wednesday launch in Perth was overshadowed by the death of Pope Francis on Monday. But regardless of that unforeseeable event, the timing was extraordinarily late. Early birds had started voting at pre-poll places on Tuesday. The popularity of pre-polling means that, for many voters, the tail end of the formal campaign is irrelevant.

The Coalition regards defence and national security as its natural territory. It is pledging to boost defence spending to 2.5 per cent of GDP within five years - $21 billion extra - and to 3 per cent within a decade. The policy set up a contrast with Labor.

So why leave its release until the campaign's penultimate week? The opposition's line is that it wanted to see what money was available. Dutton said, "It would have been imprudent for us to announce early on, without knowing the bottom line". The explanation doesn't wash. If defence is such a priority, it should have been towards the front of the queue for funds.

That wasn't the whole of the problem. The announcement consisted literally of only these two figures, wrapped in rhetoric. It didn't come with any meat, any policy document setting out how a Coalition government would rethink or redo defence.

Shadow minister Andrew Hastie was at the launch, but he has been hardly seen nationally in recent months. He says he's been working behind the scenes, and also he has a highly marginal Western Australian seat (Canning) to defend.

But Hastie, 42, has been underused. From the party's conservative wing, he is regarded as one of the (few) bright young things in the Liberal parliamentary party. He has been touted as a possible future leader. Given the general weakness of the Coalition frontbench, wasting Hastie has been strange.

A captain in the Special Air Service Regiment who served........

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