Women’s empowerment is often spoken about, but real change is seen in those who break barriers and carve a niche for themselves despite challenges. Amita Naik from Ibrampur, Pernem, is one such woman who, through sheer determination and hard work, has created her own success story in the dairy industry.

A homemaker by background, Amita’s journey into entrepreneurship wasn’t planned. Today, she is known for producing high-quality dairy products from her home, including lassi, ghee, paneer, curd, and even reviving the childhood favourite ‘Pepsi’ (ice candy).

Just a few years ago, Amita and her husband had no concrete plans to venture into dairy farming. Coming from a farming background, they initially focused on cultivating gerbera flowers in a polyhouse with support from their relatives. However, despite their efforts, something always felt missing.

In 2017, the couple decided to buy cows. Since they already had good farmland, growing fodder for the animals wasn’t difficult. They started selling milk — some to local buyers and the rest to Goa Dairy. It’s worth noting that several farmers in Pernem, particularly in villages like Ibrampur, Chandel, Hasapur, Nagzar, and Casarvannem, are engaged in dairy farming and supply........

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