The New York Times continues to gain digital subscribers despite losing print subscribers. Beata Zawrzel/NurPhoto via Getty Images

No magic force can stop print media’s decline, but The New York Times has found a way to stay afloat and thrive. The iconic newspaper added about 230,000 paid digital subscribers between April and June despite losing 20,000 print subscribers, The New York Times Company said yesterday (Aug. 6) in its quarterly earnings report. Strong digital growth helped push total revenue to $686 million for the quarter, up 9.7 percent from the same period a year ago, with net income rising 34 percent year-over-year to $107 million. Both figures beat analyst expectations, sending the company’s shares up more than 13 percent following the report.

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