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Opinion: It's time to bring the boomers back into the Conservative party

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monday

Re-engaging seniors will be essential for future Conservative victories

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In North America, centre-right parties typically reliably win the votes of older people. The Conservative Party of Canada, however, is an exception. Figuring out how to win back support among seniors is a new challenge facing the party.

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The 2025 federal election challenged the traditional age divide in Canadian politics, as illustrated by a post-election survey conducted by Abacus Data. The Conservatives under Pierre Poilievre significantly expanded their voter coalition by attracting younger voters (especially aged 30 to 44) concerned about housing affordability, job security, and economic mobility. That shift helped the party win seats previously considered out of reach.

However, those gains came at a cost, as many older voters indicated that they had cast their ballots for the Liberals, depriving the Conservatives of a once reliable base of support. Carney boosted the Liberal vote share by 19 points among seniors compared to the party’s 2021 survey result.

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