A journalist using an artificial intelligence tool in a newsroom

Generative AI tools such as GPTs are becoming increasingly smart, but their use still requires careful oversight. These models can accelerate routine tasks, freeing journalists to focus on impactful reporting. However, always fact-check outputs, as GPTs can generate plausible but inaccurate or biased information.

Summarising large texts: Quickly condense lengthy reports, studies, or documents into key points or quotes. Useful for rapid research and briefing.

Generating questions and research prompts: Suggest interview questions, research angles, or expert names. Ideal for unfamiliar topics, but verify all suggestions for accuracy as there have been reports of "expert" names that were totally made up

Drafting headlines and content optimisation: Produce headline variations for A/B testing or brainstorming. GPTs can also generate SEO titles,........

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