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Dolly Parton Was a Retail and Marketing Whiz, Too. Here’s How She Built Most of Her Fortune

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27.08.2026

Dolly Parton Was a Retail and Marketing Whiz, Too. Here’s How She Built Most of Her Fortune

The late, great Queen of Country Music launched everyone from perfume and lingerie lines to cast iron pans and ‘Doggy Pardon’ dog clothes.

BY BRIAN CONTRERAS, STAFF WRITER @_B_CONTRERAS_

Dolly Parton. Illustration: Inc.; Photos: Getty Images; Adobe Stock

Dolly Parton may have been a country music legend, but she was also a savvy businesswoman and entrepreneur. Her catalogue, which she retained the publishing rights to, was worth $120........

© Inc.com