Like most of us, I suspect, I had never heard of Astronomer or its CEO Andy Byron until a few days ago, when events earlier in the week at a Coldplay concert in Massachusetts started to go viral. Even then, I couldn’t be bothered to look up what the company does – quite frankly, it doesn’t matter, and I don’t care. Ignorance in that particular area has not removed a scintilla of my enjoyment in watching the gloriously spectacular fall from grace of a man whom I’ve never met, likely never will, and whose mere existence has most likely not one grain of influence over my life.

My lack of knowledge of the man is entirely immaterial. He could single-handedly sustain a charity for blind, three-legged former guide dogs and I’d still have revelled in his global humiliation – which instantly gave birth to tens of thousands of memes and gifs that he will almost certainly carry to his grave.

I’ve absolutely zero interest in moralising about his choices, who he may or may not sleep with, how sorry he may be (at being caught), or how pathetically cheesy his choice of words was in his first public comments after his cloak of invisibility so spectacularly failed: “and I will try to fix you.” Puleeze!

But it’s what Byron typifies that allows me to gleefully steep in a bath of his misery — and if there is any justice in the world, his closest friends will excoriate him........

© Herald Scotland