menu_open Columnists
We use cookies to provide some features and experiences in QOSHE

More information  .  Close

Meet the CEO who turned the Swedish NoseFrida into a huge hit with American parents of babies

7 30
25.01.2025
On the occasion of the 10th anniversary of the Frida relaunch in the U.S., CEO Chelsea Hirschhorn looks back at the "blind naivete" that let her believe the snotsucker could go mainstream.

© Fortune