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The companies that own the customer relationship will ultimately beat those that simply own the best AI

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13.09.2026

09-13-2026ASK THE EXPERTS

The companies that own the customer relationship will ultimately beat those that simply own the best AI

If ‘good enough’ beats ‘best’ in delivering business value, the economics of that strategy no longer add up.

The economics of frontier AI are starting to crack, and nowhere is that more clear than at Anthropic. As the company heads towards what could become the biggest IPO ever, it faces an ominous signal: Many of its U.S. customers are choosing cheaper........

© Fast Company