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Our polling shows hope of ‘change’ has turned to despair for Labour

8 1
08.01.2025

Business leaders are most likely to say they are “concerned” or “apprehensive” about the Labour government’s first Budget, a poll has found. (Photo by Hollie Adams – WPA Pool/Getty Images)

The inaugural City AM / Freshwater Strategy poll makes grim reading for Keir Starmer as almost three-quarters believe the UK is heading in the wrong direction

The inaugural City AM / Freshwater Strategy poll makes grim reading for Keir Starmer. As the Prime Minister returns from the Madeira sun to snowy London, he is met not just by icy weather but by frosty attitudes from the British people.

Almost three-quarters believe the UK is heading in the wrong direction, and a majority expect things to worsen for the economy and their living standards.........

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