It was all smiles as Donald Trump stood between his wife Melania and the Easter Bunny on the White House’s south balcony and spoke of “bringing religion back to America”.

Later, they held hands and blew the starting whistle on the 2025 Easter Egg Roll, a traditional day of family fun where kids race souvenir eggs along the grass with a long spoon.

President Donald Trump, the first lady and the Easter Bunny at the annual egg roll at the White House.Credit: AP

The first lady read from a children’s book, Bunny With a Big Heart, though many of the assembled youngsters clearly found her thick Slovenian accent difficult to understand.

The president waved, smiled, posed for photos, performed the Trump dance and looked at children’s drawings. He even gave a couple some marital advice: “Make sure you like each other.”

It’s the sort of day that’s manna from PR heaven. And despite his awkwardness with kids – who could forget him asking a seven-year-old: “Are you still a believer in Santa? Because at seven its marginal, right?” – one of Trump’s strengths as a politician is his aura of fun. Whether it’s the unfiltered nature of what he says, his odd fixations or his fondness for camp, Trump has brought politics out of the boring column for many Americans and onlookers.

But as much as Trump projects........

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