PepsiCo Canada may be known for quenching thirst and satisfying snack cravings, but the organization’s leadership recently identified another kind of demand: clearer, more personalized financial guidance for employees.

The organization already had a comprehensive suite of financial benefits, including savings programs and educational resources, and employees were using them. “We already had strong engagement with our financial benefits,” says Jess Harmgardt, total rewards analyst at PepsiCo Canada. “But when we looked at our overall wellness framework, we saw an opportunity to elevate financial wellness in a more personalized way.”

Read: How PepsiCo Canada’s savings program is helping employees achieve financial security at any stage in life

Financial decisions can feel stressful for many employees, she adds. “We wanted to make it easier for employees to understand what they have and feel confident using it.”

The timing also reflected broader economic pressures and rising employee interest in financial planning. Internal engagement data and employee feedback suggested many workers were looking for more personalized support navigating existing tools.

The goal wasn’t to replace existing benefits, says Harmgardt, but to help employees better understand and use the financial supports already available to them.

In 2024, PepsiCo Canada launched its financial wellness platform, rolling it out nationally across its food and beverage operations.

The platform, which is now available to all........

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