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Lilly Smith

Lilly Smith

Fast Company

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Prada’s NYC store turns scaffolding into high art

Fashion brands are transforming a utilitarian construction requirement into a building-scale branding opportunity.

12.03.2026 5

Fast Company

Lilly Smith

With her new Gap collection, Sandy Liang gets a huge new audience

07.10.2025 3

Fast Company

Lilly Smith

J. Crew made you want that rollneck sweater

03.10.2025 8

Fast Company

Lilly Smith

Wait! Is Gap cool again? Its collab mastermind reveals his strategy behind the brand’s big comeback

18.09.2025 6

Fast Company

Lilly Smith

The best design from companies with established excellence

15.09.2025 3

Fast Company

Lilly Smith

Gap relaunches its iconic Y2K jean for the first time in 15 years

19.08.2025 4

Fast Company

Lilly Smith

Why Figma’s future success doesn’t rely on designers

01.08.2025 9

Fast Company

Lilly Smith

Lisa Smith killed the ‘blanding’ trend. Now she has another plan to upend branding

09.07.2025 10

Fast Company

Lilly Smith

No more Mr. Nice Guy: The incomparable Michael Bierut steps down

20.06.2025 10

Fast Company

Lilly Smith

The internet’s favorite hot sauce just repackaged for a post-DTC world

23.04.2025 4

Fast Company

Lilly Smith

With the launch of GapStudio, Gap wants you to rethink everything you know about the brand

01.04.2025 6

Fast Company

Lilly Smith

Banana Republic’s new White Lotus collection is designed for you to look MOV (moneyed on vacation)

03.03.2025 4

Fast Company

Lilly Smith

Ray-Ban appoints A$AP Rocky as its first creative director

22.02.2025 6

Fast Company

Lilly Smith

The most stunning desserts to serve this holiday season, according to professional chefs

Sure, sure, Christmas trees, Santa Claus, and snowmen are celebrity-like symbols of the holiday season. They’re the cause of TikTok trend-induced...

23.12.2024 6

Fast Company

Lilly Smith