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Harry McCracken

Harry McCracken

Fast Company

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Apple finally gave us touch Macs, in the least disruptive way possible

Yes, these new MacBook Pros thoughtfully integrate touch support. It’s just not that huge a deal—not yet, anyhow.

yesterday 10

Fast Company

Harry McCracken

How Microsoft quietly reinvented itself to build better AI

CTO Kevin Scott, AI CEO Mustafa Suleyman, and other top execs share how an accelerator, code generation, and bespoke models and agents are...

wednesday 30

Fast Company

Harry McCracken

The simple joy of a social network most people forgot about years ago

Foursquare’s Swarm has slowed way down, but it still has a pulse. I’m hoping the recently acquired app lives on.

23.10.2026 3

Fast Company

Harry McCracken

This startup died in 2017, but its dream of in-ear computing is everywhere

Doppler Labs folded before it could revolutionize hearing. Then its ideas came to life one by one in Apple’s AirPods and their rivals.

19.10.2026 5

Fast Company

Harry McCracken

Meta and Apple agree on at least one thing: Open-weight AI is cool

Two very different companies worked together to make Meta’s Muse Spark Open LLM run well on Mac Studio hardware.

16.10.2026 100

Fast Company

Harry McCracken

Google Research’s chief on why scientific AI is so underappreciated

This Google lab is making quiet, collaborative progress on fronts from quantum computing to understanding how fruit flies think.

16.10.2026 80

Fast Company

Harry McCracken

Agentic AI just got very real

OpenAI’s Dots and other agents don’t just respond to your prompts. They actively figure out how to help you get stuff done.

09.10.2026 9

Fast Company

Harry McCracken

The 3 next big things in spatial computing, virtual reality, and mixed reality for 2026

These companies are creating immersive new experiences for product designers, museums, and medical professionals treating some of the world’s most...

06.10.2026 10

Fast Company

Harry McCracken

This gadget—and free software—makes e-reading fun again

Xteink’s e-readers are so small you might forget you stuck one in your pocket. A free alternative operating system unlocks their true potential.

18.09.2026 10

Fast Company

Harry McCracken

The iPhone Duo isn’t just a folding phone

John Ternus’s first Apple event featured a strikingly new iPhone—and hints at where he wants to take the whole company in the AI age.

11.09.2026 10

Fast Company

Harry McCracken

John Ternus’s next big thing might be the iPhone

Apple’s new CEO may never lead the company into the post-smartphone era—and that’s just fine.

04.09.2026 20

Fast Company

Harry McCracken

Zynga’s Mark Pincus says social networking is still an unsolved problem

The man who gave us ‘FarmVille’ has a new book informed by his long career’s successes—but also an early failure he’s still learning from.

28.08.2026 20

Fast Company

Harry McCracken

This new social network would be just as happy to stay small

Divine is rekindling the quirky humanity of the long-gone fan-favorite short-video service Vine—but in a decentralized form designed to remain...

21.08.2026 20

Fast Company

Harry McCracken

This wild accessory made my iPhone think it was a BlackBerry

Tiny plastic smartphone keys have never gone away—and Clicks’ Power Keyboard is the best thing to happen to them in years.

14.08.2026 40

Fast Company

Harry McCracken

With AI, we’re all the sorcerer’s apprentice

Even OpenAI and Anthropic don’t understand the magic they created well enough to anticipate the trouble it may cause.

07.08.2026 30

Fast Company

Harry McCracken

Google’s Moonshot Factory is just getting started

X, formerly Google X and the most ambitious innovation lab of our time, isn’t content just to watch its hits like Waymo and Wing take off. An...

03.08.2026 90

Fast Company

Harry McCracken

Where Nvidia is going, it doesn’t need cables

In data centers, like everywhere else, cables are a hassle. So the AI chip giant’s new platform reduces 50 or 60 of them down to 2.

24.07.2026 30

Fast Company

Harry McCracken

The amazing thing about Samsung’s new folding phones is their normalcy

After seven years of iteration, a Galaxy Z Fold is just a flagship phone that unfolds—not a weird category unto itself.

23.07.2026 30

Fast Company

Harry McCracken

Siri is finally good, but AI assistants still have miles to go

As Siri AI’s public beta arrives, the whole category it’s entering has plenty of rough edges and unanswered questions.

17.07.2026 20

Fast Company

Harry McCracken

AI is stealing all the RAM and storage, and I’m learning to live with it

Thanks to RAMageddon, new devices are getting pricier for the first time in years. Sticking with what you’ve got just became more attractive.

10.07.2026 30

Fast Company

Harry McCracken

5 takeaways from Anthropic’s big science event

The company rolled out a biology-centric version of Claude and hosted surprisingly forthright conversations about AI and science.

30.06.2026 20

Fast Company

Harry McCracken

This film festival left me feeling better about AI moviemaking

Runway’s program of 10 AI-generated short films shows the medium has come far enough to be taken seriously.

26.06.2026 30

Fast Company

Harry McCracken

42 ways you should be using AI right now

Agentic AI can make life—and work—easier. You know this. But are you doing anything about it? Time to get off the sidelines and into the game.

23.06.2026 200

Fast Company

Harry McCracken

How Roku became way more important than you realize

The soon-to-be arm of Fox spent its early years in search of a business. Then a twist of fate turned it into streaming’s quiet giant.

19.06.2026 30

Fast Company

Harry McCracken

Evan Spiegel says Snap can’t fulfill its mission without its new AR glasses

After years of patient experimentation, the Snapchat maker is getting ready to ship Specs, an ambitious computer for your face.

16.06.2026 30

Fast Company

Harry McCracken

Amazingly, Apple may emerge unscathed from its AI mess

After two embarrassing years in limbo, Siri is looking good. And Apple Intelligence finally seems poised for additional progress.

12.06.2026 30

Fast Company

Harry Mccracken

‘Shadow AI’ is real. Vanta wants to help manage it

The trust management platform’s new agent is designed to reveal what’s really going on inside organizations as workers turn into builders.

02.06.2026 30

Fast Company

Harry Mccracken

AI-assisted journalism needs disclosure. Here’s mine

Writers keep embarrassing themselves by misusing algorithmic assistance This is how I try to stay out of trouble—and even improve the end product.

29.05.2026 40

Fast Company

Harry Mccracken

Demis Hassabis isn’t shying away from AI’s biggest questions

Google DeepMind’s CEO expects AGI to arrive by 2030. But even before it’s here, there are opportunities to seize and dangers to confront.

22.05.2026 40

Fast Company

Harry Mccracken

AWS is 20—and all in on AI

The technology is both a threat and an opportunity, says CEO Matt Garman. To confront it, cloud computing’s pioneer is calling on old skills and new...

18.05.2026 50

Fast Company

Harry Mccracken

Meet Espa, a fresh take on AI assistants

It does things Siri can’t. It’s way safer than OpenClaw. And it all happens in your messaging app.

15.05.2026 80

Fast Company

Harry Mccracken

The AI productivity playbook: tips and tools for you

Fast Company’s Harry McCracken and Jared Newman take you on a guided tour of the new AI tools that are making their work lives easier.

08.05.2026 40

Fast Company

Harry Mccracken

How Ask Jeeves blew it

The early search engine had a beloved brand and prescient goals. Then it trashed them—right before they might really have gone places.

08.05.2026 70

Fast Company

Harry Mccracken

We’re all on Truth Social now

As a business, Donald Trump’s personal social network is insignificant. But it’s a potent tool for capturing the world’s attention.

01.05.2026 60

Fast Company

Harry Mccracken

Can Sam Altman make proving you’re human seem cool—and essential?

His startup Tools for Humanity’s World AI proof-of-human technology just got some big partners. But it also faces daunting challenges.

24.04.2026 50

Fast Company

Harry Mccracken

Apple’s new CEO is a hardware guy, but software is his biggest challenge

John Ternus’s leadership has already given us some of Apple’s best devices ever. But the company could use a reboot when it comes to software.

21.04.2026 40

Fast Company

Harry Mccracken

What I learned by vibe-coding my own word processor

At first, I wasn’t positive I could make it work. Then I did. Now I can’t imagine life without it.

17.04.2026 40

Fast Company

Harry Mccracken

Google DeepMind’s Demis Hassabis on the long game of AI

A decade ago, Hassabis’s lifelong enduring love of play and AI led to AlphaGo beating the world’s deepest board game. The lessons still drive his...

16.04.2026 80

Fast Company

Harry Mccracken

Anthropic’s ‘Mythos’ AI proves that obsessing over AGI is folly

Maybe LLMs will beat humanity at everything someday. But they’re adept at exploiting software vulnerabilities right now—and we can’t wait for fixes.

10.04.2026 70

Fast Company

Harry Mccracken

The web can still be wonderful, and Flipboard’s Surf proves it

This new app lets human beings weave together worthwhile stuff from across the internet, in a way that’s uniquely rewarding—and sometimes even...

03.04.2026 70

Fast Company

Harry Mccracken

With Sora’s death, AI’s age of frivolity may be ending

I’m not embarrassed to admit I liked OpenAI’s synthetic video social network. But I understand why it’s going bye-bye.

27.03.2026 50

Fast Company

Harry Mccracken

How Apple became Apple: The definitive oral history of the company’s earliest days

The true story of how Steve Jobs, Steve Wozniak, and other bright young tech hobbyists of the 1970s joined forces to ignite a revolution.

25.03.2026 70

Fast Company

Harry Mccracken

Google CEO Sundar Pichai’s plan to make Gemini the only AI that matters

Under Pichai, the company that invented modern AI is finally winning the race to deploy it—and making ‘AI everywhere’ a business reality.

23.03.2026 50

Fast Company

Harry Mccracken

How Reddit CEO Steve Huffman got the upper hand with AI

Reddit isn’t just striking deals with AI behemoths like OpenAI and Google. It’s smartly using AI technology itself to serve users and marketers.

20.03.2026 80

Fast Company

Harry Mccracken

Is it even possible to decentralize social networking?

Bluesky is getting a new CEO, but I hope the bigger dream that gave us the company in the first place remains intact.

13.03.2026 50

Fast Company

Harry Mccracken

MacBook Neo review: niceness on a budget

Apple’s long-awaited laptop is even cheaper than the pundits expected, and still feels like a Mac.

10.03.2026 60

Fast Company

Harry Mccracken

A brief history of surprisingly cheap Apple products

The MacBook Neo’s $599 price is notable, but hardly unprecedented.

06.03.2026 50

Fast Company

Harry Mccracken

No, AI is not about to kill the software industry

Instead of falling victim to the technology, software’s established players have every shot at leveraging it to their own advantage.

27.02.2026 50

Fast Company

Harry Mccracken

The equal time rule is no match for the YouTube age

The nearly 100-year-old FCC mandate has never felt more behind the times.

20.02.2026 50

Fast Company

Harry McCracken

Vibe coding is coding, period

06.02.2026 50

Fast Company

Harry McCracken