Watch: Young Farmer Grew Avocados on Barren Land in Bhopal & Turned It Into a ₹1 Cr Business
In 2017, a young business student in London was scanning supermarket shelves when a tiny label caught his eye — “Sourced from Israel”. It was printed on a packet of avocados. That single phrase stayed with him longer than the snack he bought. It led Harshit Godha, then just 22, to a decision that would redefine his future — and perhaps India’s too.
Harshit wasn’t from a family of farmers. But the thought kept tugging at him — if Israel, with its dry climate, could grow avocados at scale, why couldn’t India? He returned to his hometown, Bhopal, with this question and soon after, boarded a flight to Israel on a tourist visa.
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