This article is sponsored by Development Alternatives.

Meenu Devi, a 36-year-old entrepreneur from Sikhar, Mirzapur, Uttar Pradesh, transitioned from a diesel-powered flour mill to a solar-powered one through Development Alternatives’ Urja Mandala Initiative.

Originally from Lucknow, Meenu’s family relocated to rural Mirzapur, where they faced challenges such as limited resources, financial instability, and inadequate infrastructure.

The shift to a solar-powered flour mill drastically reduced her operational costs by 70 percent, increased her income by 30 percent, and eliminated diesel emissions, enhancing both business efficiency and environmental sustainability.

Meenu plans to further expand her business by setting up a solar-powered stitching unit, aiming to create more jobs and empower local women with advanced skills. Her journey showcases the potential of women-led green enterprises in promoting economic growth and climate solutions.

Madhuri from Gumla, Jharkhand, observed how frequent power outages hindered daily life and local businesses in her community. For many businesses, diesel-powered generators had become an expensive necessity.

The rising diesel prices and the ongoing costs of operating generators cut into profits, adding to financial strain. Many businesses struggled to maintain operations, and the lack of reliable power limited their potential to grow and innovate, holding back economic progress.

Under the Urja Mandala initiative, Madhuri became a proactive advocate for renewable energy, inspiring her community to adopt solar solutions, reducing reliance on costly diesel generators.

A legacy of innovation and sustainability

Research has shown that when women lead businesses, they are more likely to set ambitious climate goals and achieve superior environmental and economic outcomes, underlining the crucial link between gender equity and effective........

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