24 July 2025, 22:30 | Updated: 25 July 2025, 08:30

By Chris Sherwood

This week marks another important milestone in the ongoing battle to keep our children safer online.

Ofcom’s Protection of Children Codes kick in on July 25. This means it is decision time for social media platforms.

They now face a clear choice: introduce robust age checks so they know exactly how old their users are, or make sure harmful content simply doesn’t circulate.

Whichever path they choose, vague promises won’t be enough.

For too long, tech companies have sat by idly and watched as children are exposed to dangerous and damaging content that promotes suicide, hurts their mental health and........

© LBC