The German car company released a more affordable option to stay competitive amid U.S. tariffs.

BY REUTERS

The Volkswagen logo. Photo: Getty Images

Volkswagen unveiled a concept for a new small electric SUV on Sunday as part of the automaker’s push to offer affordable battery-powered vehicles amid greater competition on cost and innovation, U.S. tariffs and shifting consumer demand.

The ID.CROSS is part of a product offering that has seen the Volkswagen group, Europe’s largest carmaker, introduce around 60 models in 2024 and 2025, Chief Executive Officer Oliver Blume said at a media........

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