Sundance’s Move to Colorado Comes Down to 1 Leadership Lesson: Growth Needs More Room

The festival is leaving Utah after more than 40 years, but leaders say the move is about preserving Sundance’s founding promise, not abandoning it.

BY MARK MILLER, CHIEF STRATEGY OFFICER, TEAM ONE/FOUNDER, THE LEGACY LAB @MARKMILLERLA

Signage for the 2026 Sundance Film Festival in Park City, Utah. Photo: Getty Images

Could you imagine the iconic New York City Ballet residing in any place other than New York? Or SXSW packing up and leaving Austin? It is rare for a cultural institution, so strongly identified with its place of origin, to just up and move. In turn, it was very surprising when the board of trustees of the Sundance Institute recently announced that the Sundance Film Festival would be moving from its longtime home in Utah to its new home in Colorado in 2027. For more than 40........

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