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How you order brisket at a Texas barbecue joint says a lot about you

3 3
10.05.2025

Consider the humble soft drink. A well-known 1996 study by linguists at the University of Wisconsin inspired a now-famous map illustrating the regional divide: in the Northwest and Midwest, people say “pop”; on the East and West Coasts, it’s “soda”; and across the South, it’s simply “coke” – regardless of the brand.

I can vouch for that last one. Growing up in Southeast Texas in the 1970s and ’80s, we called every dark, fizzy drink a “coke.” If it was clear, we might have called it “sprite.”

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There’s also an age factor involved. In an earlier era when there were fewer choices, using a catchall term made sense. Nowadays, with dozens or even........

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