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Nine leads Unmade Index back up but 400 points remains out of reach

previous day 10

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Tim Burrowes

It's the wildest week Australian radio has ever seen, but the end of The Kyle & Jackie O Show is only the start

The most successful radio partnership of all time came to a shocking end last night with the exit of Jackie Henderson from the Kyle and Jackie O Show....

wednesday 10

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Tim Burrowes

Bayfield: I watched every Super Bowl ad and I’m depressed

Storied UK creative Chas Bayfield — who came close to making an ad for this year’s Super Bowl — surveys the field and finds it all a bit sad.

11.02.2026 10

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Chas Bayfield

Super Bowl success isn’t about novelty, it’s about recognition at scale

Thinkerbell’s executive head brand thinker Gerry Cyron unpacks the most successful Super Bowl commercials and finds they all lean into familiarity...

10.02.2026 10

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Gerry Cyron

How the research industry needs to change

Lyndall Spooner takes a hard look at the research industry and its clients, and finds that many businesses are less interested in “why” and the...

09.02.2026 5

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Lyndall Spooner

The global programmatic uprising: How emerging markets are rewriting the rules

06.02.2026 2

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Ann Tarasewicz

Pour decisions: When comparative ads fill the wrong cup

Pepsi’s Super Bowl ad pits its own product against Coca-Cola, in a cheeky campaign that shows a polar bear conducting a blind taste test. But is it...

05.02.2026 10

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Cathy Nguyen

Why we’ve worked with the same client for 15 years — and why that’s rare

Sean Cummins, founder of Cummins and Partners, explains how long-term agency/client partnerships require more work, not less, and ponders why such...

04.02.2026 8

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Sean Cummins

Why I broke up with ChatGPT – and why you should too

Following backlash around the alleged use of ChatGPT by the writers of Stranger Things, freelance marketing communications consultant Brooke Hemphill...

03.02.2026 10

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Brooke Hemphill

AFL partners with Vinarchy and Grant Burge Wines

03.02.2026 4

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Matthew Leong

What politicians can teach you about communications

Crisis communications expert Peter Wilkinson rates the highest-profile Australian politicians in terms of their comms ability.

02.02.2026 9

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Peter Wilkinson

How the Australian Open became a cultural playground where brands win

As we head into the final days of the Australian Open, Suzie Shaw, APAC CEO at We Are Social, explains that the most interesting stories played out...

30.01.2026 10

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SUZIE SHAW

Sophie Coghill appointed digital editor of WHO at Are Media

30.01.2026 8

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Matthew Leong

Karl Stefanovic isn’t launching a podcast, he’s building a media asset

29.01.2026 2

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Dan Hunjas

If you ask an agency to pitch, you owe them the truth

28.01.2026 20

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Lori Susko

Making advertising less crap is its own award

27.01.2026 10

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Chas Bayfield

Lessons from the wreck of Adelaide Writers Week

20.01.2026 30

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Peter Wilkinson

Kiis’s Robin Bailey asks ARN boss Michael Stephenson on air about ‘dumb-arse’ decision to sack her

19.01.2026 10

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Dan Hunjas

ChatGPT's advertising play puts its underlying fundamentals to the test 

19.01.2026 10

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Dan Hunjas

Independence is not a brand position, it’s a business model

16.01.2026 10

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Ori Gold

Why junk food ad bans won’t fix Australia’s obesity problem

14.01.2026 10

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Josh Faulks

How Australian Lamb built an iconic advertising franchise

12.01.2026 20

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Sam Walters

The UK just banned advertising junk food to kids: Why are we still waiting?

09.01.2026 20

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Warwick Heathwood

Why memorability matters more than simply being seen

08.01.2026 10

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Kerrie Spaargaren

Why the Warner Bros battle is about control, not content

18.12.2025 10

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Hayley Adams

The territories marketers keep ignoring - and why that’s a mistake

17.12.2025 10

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Hayley Adams

Margin will come out of hiding for retail media networks in 2026 

16.12.2025 10

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Troy Townsend

What audio can learn from connected TV

15.12.2025 20

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Nikola Small