Onlyfans star Bonnie Blue’s shocking stunts are an inevitable result of an attention economy where eyeballs equal cash, says Albie Amancona

Adult content creator Bonnie Blue — real name Tia Emma Billinger — has become a global media phenomenon. After reportedly having sex with over 1,000 men in 12 hours, the 25-year-old recently marked the occasion by purchasing her first supercar — a fitting symbol of the millions she now earns through Onlyfans. With monthly earnings exceeding $1m (£800,000), Blue is no longer simply an adult performer – she is a case study in how sex, controversy and money collide in today’s digital economy.

Since launching on Onlyfans, Blue — alongside her former friend Lily Phillips – has mastered the modern media playbook: create viral moments, lean unapologetically into controversy and monetise every click. Their content is defined by numbers – not just what they do, but how many people they do it with and how old they are.

Their marketing often leans heavily on controversy, frequently referencing ‘barely legal’ collaborators – many of whom are superfans – creating a parasocial loop that turns casual viewers into loyal subscribers. In effect, Blue and Phillips are already monetising their superfans in ways that even tech giants like

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