Young. Beautiful. Smiling. Singing. Silence. Silenced. Shot. Dead. Gone. Unbelievable. Awful. Horrible. Can’t be true. It must be fake. It is the trick of virtual reality. It is reality. It happens. It happened. A young teenage girl, Sana Yousaf, is no more. She was living her dream.

The brutal reality gunned her down. A young psychopath living in his delusional reality ended the dream. Ended the life. It is heartbreaking. It is mind shattering. It is soul shaking. This should not have happened. It has.

Yes, the one who has allegedly committed her murder is arrested and yes he will be punished. Is this enough? No. How to ensure that such incidents are not repeated? There are no absolute answers but yes a debate and discourse to discover more ways of preventing this is the need of the hour.

Social media goods and bads have become a central topic. The impact of social media is now part of policies and programmes at the highest level. However, the core debate remains on social media use and abuse by general public. The recent increase in the desire for conversion of users to influencers is something that is now becoming an area of discussion.

The young or Gen Z as we call them are really attracted by this field. More than half of young people want to be influencers. According to a 2023 Morning Consult survey 57 percent, to be exact. Not to say older people do not want to become influencers. Nearly half, 41 percent of adults overall would choose the career as well.

The reason is that it is a dream that most people have -money, fame and independence. The typical professional........

© Business Recorder