The Truth about Oprah Winfrey’s Famous Free Car Giveaway: ‘It’s Not Really a Free Car’
Get unlimited access to everything VICE has to offer.
Turn off all ads on VICE.com
Exclusive New VICE Documentaries
Member Exclusive Features & Columns
Turn off all ads on VICE.com
Exclusive New VICE Documentaries
Member Exclusive Features & Columns
Turn off all ads on VICE.com
Exclusive New VICE Documentaries
Member Exclusive Features & Columns
4 Magazines Delivered to Your Door
The Truth about Oprah Winfrey’s Famous Free Car Giveaway: ‘It’s Not Really a Free Car’
Oprah’s iconic giveaway sent 276 audience members home with new Pontiacs—and left some facing tax bills of as much as $7,000.
Share on X (Opens in new window)X
Share on Facebook (Opens in new window)Facebook
Share using Native toolsShareCopied to clipboard
On September 13, 2004, Oprah Winfrey famously gave away 276 Pontiac G6 sedans to everybody in her studio audience. “You get a car, you get a car, you get a car,” Winfrey declared while pointing out random people in the crowd. The former talk show host called it one of her “all-time favorite happiest moments ever.”
You can check out the clip for yourself right here:
Winfrey reportedly asked her producers to fill the studio with people........
