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CHARLEBOIS: Grocery shopping's new normal -- more strategy, less freedom

Food remains the top financial concern for Canadians. No other category comes close. This persistence tells us something critical: while inflation is moderating, affordability has not improved in any meaningful way

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Canadians are no longer bracing for runaway food inflation, but that doesn’t mean they’ve recovered from it. The latest data from the latest Canadian Food Sentiment Index, produced by Dalhousie University’s Agri-Food Analytics Lab, suggests something more nuanced: the shock of inflation may be fading, but its effects are now deeply embedded in how Canadians live, spend, and eat.

To understand where we are today, we need to look back.

CHARLEBOIS: Grocery shopping's new normal -- more strategy, less freedom Back to video

When the first Index was first released in fall 2024, Canadians were in the thick of a food inflation crisis. At the time, 40.3% of respondents believed food prices had risen by more than 10%, and anxiety was widespread. Food had already emerged as the dominant household concern, with 84.1% of Canadians identifying it as the expense that had increased the most, a staggering figure that set the tone for everything that followed.

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