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District isn’t even 2% of Eternal’s business. But it’s enough to rattle Bookmyshow

60 0
01.05.2026

Zomato’s District had big plans for 2026. From producing Colombian singer Shakira’s debut India tour to selling tickets for high-profile concerts of international artists, including rappers Kanye West and Flipperachi.

After all, it’s a great way to mint money and break into a market that has, for long, had just one gatekeeper: Bookmyshow. The Reliance Industries-backed company organised British band Coldplay’s 2025 shows in Mumbai and Ahmedabad. The Ahmedabad show alone is said to have generatedEYIndia’s rising concert........

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