The World Cup Is Here—and So Is a Flood of Limited-Edition Merch

Brands are selling World Cup-themed clothing, water bottles, and even facial glitter. Here’s a look at some of the best collections so far.

BY ANNABEL BURBA, EDITORIAL ASSISTANT @ANNIEBURBA

Photo: Courtesy Adidas

The World Cup starts tomorrow—and even though some Americans reportedly don’t get the hype, it’s set to be a massive global event.

FIFA president Gianni Infantino, in fact, told the New York Times last November........

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