As AI reshapes the office, Fortune’s Best Companies to Work For are doubling down on the most human perks
As AI reshapes the office, Fortune’s Best Companies to Work For are doubling down on the most human perks
The AI era has undeniably arrived, and every company must become a digital company in some capacity. The new wave of workplace technology is reshaping how jobs are designed, how people are hired and trained, and how performance is measured.
Yet what stands out in today’s 100 Best Companies to Work For isn’t just who’s using AI most or best: It’s who is rebuilding the social contract at work so people feel supported, trusted, and future-ready as the AI transition gathers pace. Now in its 29th year, the ranking is a barometer of how employees are feeling—and the pressure on companies to get that transition right is palpable.
For this year’s ranking, our partner Great Place to Work gathered confidential survey responses from over 640,000 employees at companies eligible for the list (with 1,000 or more U.S. staff) and ranked employers based on workers’ experiences.
Against the backdrop of the AI revolution, three themes stand out among these top employers: They are listening more closely than their peers. They are investing heavily in AI-ready careers. And even as work becomes more digital and always-on, they are doubling down on analog perks: enabling employees to spend more time with and care for the people they love most.
Listening-led cultures
At many companies, 2025 felt like the year of the top-down mandate, especially around return-to-office rules. But inside the companies that employees rated most highly, change doesn’t start with a memo from the CEO. It starts with asking people what they need—and adjusting accordingly.
At global hotel giant Hilton (No. 2), chief human resources officer Laura Fuentes says the company’s people-first culture begins with designing policies and benefits “hand in hand with our team members, not just for them.” In response to workers’ feedback, Hilton recently expanded digital tipping across all of its nonunion U.S. hotels.
Meanwhile, Hilton’s new Crisis Concierge—which provides workers with a single point of contact for logistical support after the death of a loved one or team member—was directly inspired by a conversation one team member had with the CHRO. So it’s perhaps no wonder that 93% of Hilton’s U.S. team members agreed that management is approachable and easy to talk to.
Supermarket chain Wegmans (No. 5) similarly invites its workforce to help write the rules with its long-running Ask Bob channel. Frontline employees can send suggestions or ideas straight to Bob Farr, senior vice president of store operations. The strongest proposals are put into action, and the employees who came up with them are recognized, creating a constant loop of innovation and inclusion.
65%Share of U.S. job postings requiring work to be fully on-site
4%Share of the 100 Best Companies to Work For that offer no option to work remotelySources: Robert Half, Great Place to........
