I earn lots and have some spare cash. Should I invest it in AI?

July 14, 2026 — 12:19pm

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I’m a high-income earner, and I’ve been sitting on some cash and looking for what to invest in. I don’t know a lot about investing, but I’ve been thinking of investing in AI start-ups. I’m excited by the tech space and from what I’m hearing, AI is being called the next industrial revolution. It seems like a good time to get in. What do you think?

One of the challenges for high-income earners when it comes to investing is discipline. It’s easy to just drop some cash on whatever looks like the “next big thing”.

You don’t have a lot to lose because you have plenty of money to spare, or you can make it back easily. This can lead to more speculative behaviour – basically betting on things that sound good.

Is that wrong? Not necessarily. The real question is – what are you trying to achieve, and is this an effective strategy for moving towards your long-term financial goals?

Investing in the ‘next big thing’

If you’ve been around the tech space for a while, you’ll know AI isn’t really a first. Remember the dotcom bubble? Or the time everyone declared crypto would change the world and Bitcoin would replace our entire financial system as we know it? Or remember NFTs?

Often, those who actually succeed in such........

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