menu_open Columnists
We use cookies to provide some features and experiences in QOSHE

More information  .  Close

Daniel Lubetzky’s Alternative Jewish Superbowl Ad

45 0
20.02.2026

I’m not much for social media, but have been corresponding with colleagues on Instagram, and this revised proud Jewish ‘Superbowl’ advertisement by Daniel Lubetzky came up on my feed. It is wonderful and heartening and demonstrates Jewish resilience and strength of character to transcend hatred and bullying.

It probably reflects many of our life histories, even if we didn’t grow up to be medical researchers or doctors. Bullies harassed us. Sometimes they were antisemites, racists, homophobes, sexists, etc. We didn’t let that stop us. We all need friends and allies as the Blue Square Superbowl Ad by Robert Kraft suggested, but ultimately the power to........

© The Times of Israel (Blogs)