"You Can Keep Instagram and Still Save the Planet — Here's What Ladakh Taught Me"
Sonam Wangdus writes about the Himalayas, environmental law, sustainability, and conscious living through the lens of his upbringing in Ladakh. A BBA, LLB graduate from a National Law University, he studied at Druk Padma Karpo School and SECMOL, experiences that shaped his understanding of both traditional knowledge and modern legal frameworks. Through his work, he seeks to bridge local wisdom with contemporary environmental and social challenges.
You have seen these videos: the sun-drenched, impossibly clean kitchen, an influencer stirring a perfectly ripe avocado, their voice soft and soothing as they talk about living sustainably. It all feels inspiring — a new era, a greener you. You follow the page, maybe even order a bamboo toothbrush, and for a few glorious days, it feels like you are saving the planet one reel at a time.
Then reality hits — harder than a soggy cloth bag.
That influencer may live in a forest cabin, an eco-conscious neighbourhood, or at least have a backyard big enough for a cow and a compost pit. Your reality, meanwhile, may be a second-floor flat with no balcony, nosy neighbours, and a housing society that still treats segregation bins like alien technology.
Maybe you tried some of those eco-tips anyway. You rinsed out an old pizza box to reuse it, only to watch it disintegrate in your hands. You carried a cloth bag that permanently smelled of onions because "plastic is evil". You even attempted DIY composting in a corner of your apartment, until the room smelled like something between a science experiment and a crime scene. Your friends did not call you inspiring — they called you insane. One of them may even have asked if you were training to live on Mars.
That is when the bigger question begins to creep in: Is this even worth it?
The irony is that sustainability was never meant to feel like punishment. It is not about living with less joy, fewer choices, or endless guilt. It is about finding balance: meeting your needs today without taking from tomorrow.
When you start cutting off everything that brings you comfort, you are not being sustainable — you are just being miserable. And sooner or later, that guilt-driven exhaustion pushes people in the opposite direction: binge-shopping, takeout boxes, and endless scrolling.
Yes, many influencers sell a version of "eco-perfection" because it photographs well. Their lifestyles are often isolated, curated, or sponsored. But the truth is simpler: you do not need to quit your job, move to a mountain, or build a mud house to live sustainably.
In fact, the answer may be hiding in a lesson that many traditional communities understood long before sustainability became a social media trend.
Sustainable living already exists — quietly, steadily — in the communities we often overlook.
In tribal and mountain societies, especially across the Himalayas, people have long lived in harsh environments while caring deeply for their surroundings and still finding immense........
