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Wealthy Sports Fans Are Turning Live Games Into Luxury Travel Experiences

Private jets, helicopter transfers and premium hospitality are becoming part of the package as affluent fans spend more to attend major sporting events.

Across the sporting spectrum, rising costs are increasingly pricing traditional fans out of marquee moments. But despite the expense of attending (and even watching) live sporting events, fan enthusiasm hasn’t slowed. Instead, it’s evolving, with dedicated, often wealthy spectators finding ways to enrich their fandom through elevated luxury experiences.

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During the Knicks-Cavaliers playoff series in May, private jet marketplace XO reported a 31 percent year-over-year increase in travel between New York City and Cleveland, the company told Observer. People are traveling farther for sporting events, too. At........

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