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Scott Stinson: Why surveillance pricing is the hot new political villain

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23.04.2026

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Scott Stinson: Why surveillance pricing is the hot new political villain

‘Big Tech using AI to drive up your grocery prices’ is a sentence practically engineered to set off alarm bells

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Marit Stiles, leader of the Ontario NDP, released a slick video last week on the practice known as surveillance pricing.

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She explains a study that found that a retailer was charging slightly different amounts for simple grocery items like eggs and crackers to different customers.

Scott Stinson: Why surveillance pricing is the hot new political villain Back to video

“An algorithm decided who pays more,” she says. Then: “It’s watching everything you do!”

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Stiles gives the one-sentence explanation for surveillance pricing: “Corporations using your........

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