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LeBron James Launches YouTube Channel at 41, Asks Son Bronny to 'Teach Him the Game'

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LeBron James, one of the most recognizable athletes in the world with more than 154 million Instagram followers, has officially launched a personal YouTube channel at age 41, turning to his son, Los Angeles Lakers guard Bronny James, for guidance on how to navigate the platform.

Despite his enormous social media following and decades in the public spotlight, James had never previously operated a personal YouTube channel before this launch. His debut content included a lighthearted exchange with Bronny, in which the elder James asked his son to explain a basic feature of YouTube videos: the outro, the closing segment creators typically use to ask viewers to like, subscribe and enable notifications. According to footage from the exchange, James admitted he had never watched a YouTube outro before in his life, prompting him to ask Bronny to "teach him the game" of content creation.

The moment was filmed during a recent golf outing that included LeBron, Bronny, Lakers guard Austin Reaves and a pair of golf-focused YouTube creators, according to footage circulating from the session.

The dynamic between father and son carries a notable role reversal, given Bronny's own background in online content creation. Before beginning his professional basketball career, Bronny built a substantial following as a teenage livestreamer, a pursuit he stepped away from in order to focus more fully on basketball. That earlier experience appears to have positioned him as an informal........

© International Business Times