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Under Armour Stock Jumps 4.7% to $6.27 as Turnaround Momentum Builds in April 2026

15 0
10.04.2026

BALTIMORE — Shares of Under Armour Inc. (NYSE: UAA) rose sharply on Thursday, closing at $6.27, up 28 cents or 4.67%, as investors showed renewed confidence in the sportswear company's ongoing turnaround efforts amid signs of stabilizing North American sales and international growth.

The Class A shares gained momentum throughout the session on solid trading volume, reflecting optimism that Under Armour is making progress in its multi-year restructuring plan under CEO Kevin Plank. In after-hours trading, the stock dipped slightly to $6.24. The move comes as the company, long struggling with declining North American revenue and inventory issues, shows early green shoots in its recovery.

Under Armour has been in turnaround mode since 2023, focusing on streamlining operations, reducing excess inventory, improving gross margins and strengthening its brand positioning in a highly competitive athletic apparel market dominated by Nike and Adidas. The stock has remained volatile but has shown resilience in recent months, climbing from lows near $5 in early 2026.

For the third quarter of fiscal 2026, ended Dec. 31, 2025, Under Armour reported revenue of $1.33 billion, down 5% year-over-year but slightly ahead of analyst expectations. Adjusted earnings per share came in at $0.09, beating estimates of a $0.02 loss. The company raised its full-year 2026 guidance, narrowing the expected revenue decline to about 4% and lifting adjusted EPS guidance to 10-11 cents from the previous 3-5 cents range. CEO Plank highlighted "clear momentum" in the transformation plan during the earnings call.

North America, still the company's largest market, saw revenue decline 10% in the quarter to $757 million, but international sales grew 3% to $577 million, led by strong performance in Europe, the Middle East and Africa (EMEA), up 6%. Latin America posted double-digit growth,........

© International Business Times