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She Sold Create & Cultivate for $22 Million. 2 Years Later, She Returned With a Different Blueprint

22 0
07.08.2026

She Sold Create & Cultivate for $22 Million. Two Years Later, She Returned With a Different Blueprint

Same brand. Bigger vision.

EXPERT OPINION BY SOPHIE MEHARENNA, FOUNDER NARRATIVE STRATEGIST, @WORDYSOPH

Create & Cultivate founder Jaclyn Johnson and CEO Marina Middleton. Illustration: Inc; Photo: Adobe Stock, Create & Cultivate

In 2012, Create & Cultivate started as a side hustle that grew to outsize its original vision. While it was........

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