Why McDonald’s, BP, Coca-Cola, and Other Major Brands Keep Getting Accused of Greenwashing
Why McDonald’s, BP, Coca-Cola, and Other Major Brands Keep Getting Accused of Greenwashing
There’s often a sizable gap between companies’ environmental claims and their actual practices.
EXPERT OPINION BY PETER ECONOMY, THE LEADERSHIP GUY @BIZZWRITER
Illustration: Inc.; Photo: Getty Images
Walk down the aisles of any store these days, and you’ll see a similar message. Companies want you to know they’re “saving the planet.” From clothes to cleaning supplies to hand soap bottles, you’ll find slogans boasting that products are “sustainable,” “planet friendly,” or “eco-conscious.”
The real........
