Media Fragmentation Wasn’t a Marketing Problem for TRNDY. It Was the Business Opportunity

The Inc. 5000 honoree is rethinking celebrity marketing.

EXPERT OPINION BY MARC BERMAN, FOUNDER AND EDITOR-IN-CHIEF, PROGRAMMING INSIDER

TRNDY co-founders Mike Visnick and Logan Simmons. Illustration: Inc; Photo: Adobe Stock, TRNDY

When Mike Visnick and Logan Simmons founded TRNDY in 2022, they saw a fundamental shift in marketing. Consumers were moving among television, streaming, social media,........

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