This Manufacturing Giant’s First Sales Agent Failed. The Second One Helped Win Over 100 Deals

Georgia-Pacific’s experience rolling out AI carries important lessons for businesses of all sizes.

EXPERT OPINION BY KOLAWOLE ADEBAYO

Georgia-Pacific, the company behind household products like Brawny Paper Towels and Dixie Cups, has spent the past few years figuring out where AI actually earns its place inside a company of more than 30,000........

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