This $80 Keith Haring Monopoly Board Is More Than a Game—It’s a Brilliant Business Move

From ‘Radiant Baby’ tokens to ‘Pop Shop’ cards replacing Community Chest, this is how you honor a legacy while reaching a new market.

Since its invention in 1903, the classic Monopoly board game has spawned such a plethora of spin-offs that they nearly span the breadth of all possible human interests. From gardening and beer drinking to the FIFA World Cup, Star Wars, and the city of Edinburgh, Scotland, if you can think of it, there’s a fair chance it’s been turned into a Monopoly game.

Now........

© Inc.com