2026 Is a Tough Year to Make a Deal. 5 Women Who’ve Moved Millions Share Their Best Negotiating Lessons

The best negotiators don’t sound like they’re negotiating. Five executives on how they really close a deal.

EXPERT OPINION BY DANIELA PIERRE-BRAVO

Gap x Katseye’s Better in Denim campaign. Photo: Gap

Market and geopolitical volatility have made 2026 a year defined by uncertainty. That caution is trickling down from the boardroom to anyone who has to make a case for their worth, whether it’s a founder raising a round, an executive negotiating a contract, or an employee asking for a raise. The “how”........

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