Why Your Personal Stories Are Actually Your Best Business Strategy

Expertise proves you can do the job. But after a creator mocked my “fluffy” LinkedIn posts, I realized why showing your humanity is the ultimate trust-builder.

EXPERT OPINION BY ALICIA TELTZ, FOUNDER, THE HYPE DEPARTMENT

Last month, I shared a personal story on my Substack about achieving a goal I’d worked towards for months, only to feel emotionally exhausted instead of triumphant. Around the same time, a prominent creator publicly mocked my personal LinkedIn posts. Apparently, my........

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