How Tom Holland’s NA Beer Company, Bero, Plans to 3x Revenue During a ‘Difficult Time’ for Beer
Paine Schwartz Partners joins the startup’s cap table just in time for Dry January.
BY ALI DONALDSON, STAFF REPORTER @ALICDONALDSON
Tom Holland. Illustration: Inc.; Photo: Bero, Tom Holland
After approaching nearly $10 million in sales during its first year on shelves, Bero, the non-alcoholic beer brand co-founded by actor Tom Holland, will cap off its second Dry January with new investor backing.
The startup secured a strategic investment from BetterCo Holdings, a portfolio company of the New York City-based private equity firm Paine Schwartz Partners, which launched it last November to back high-growth companies in the........
