Air CEO Shane Hegde on why creative teams need a system of record

The chief exec talked with Fast Company about visual data as the enterprise’s most neglected infrastructure problem, and why AI won’t kill the creative spark.

[Images: Cindy Ord/Getty Images for Room to Read; Adobe Stock]

Creative teams are drowning in their own output. According to Air’s internal surveys, the average creative spends 20% of their workday hunting for files: old campaign assets, archived footage, forgotten screenshots. Shane Hegde, CEO and co-founder of the New York-based startup, calls this “search........

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