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Inside One Nation’s strategy of scandal, chaos and controversy

9 0
17.04.2026

We’d all like deeply considered policy and informed debate to be at the heart of politics, but unfortunately controversies and scandals tend to steal the show.

For most parties, scandals are disastrous: they lose seats, ministers and elections — but not One Nation.

It’s weathered defections and punch-ups (including a memorable smearing of blood on a Senate door), jail and chaos, and 30 years on it’s surging.

This is a party that doesn’t just survive the chaos, but cultivates it and capitalises on it.

Jordan McSwiney........

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