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Trump’s MAGA brand is fading — and that makes it dangerous

25 0
23.06.2026

Reviews Lifestyle The New Sober Boom Getting Hooked on Quitting Education Liberal Arts Cuts Are Dangerous Is College Necessary? Finance Dying Parents Costing Millennials Dear Gen Z Investing In Le Creuset Crypto Investing SEC vs Celebrity Crypto Promoters ‘Dark’ Personalities Drawn to BTC

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Getting Hooked on Quitting

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Liberal Arts Cuts Are Dangerous

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Finance Dying Parents Costing Millennials Dear Gen Z Investing In Le Creuset

Dying Parents Costing Millennials Dear

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Crypto Investing SEC vs Celebrity Crypto Promoters ‘Dark’ Personalities Drawn to BTC

Investing SEC vs Celebrity Crypto Promoters ‘Dark’ Personalities Drawn to BTC

SEC vs Celebrity Crypto Promoters

‘Dark’ Personalities Drawn to BTC

Reviews Lifestyle The New Sober Boom Getting Hooked on Quitting Education Liberal Arts Cuts Are Dangerous Is College Necessary? Finance Dying Parents Costing Millennials Dear Gen Z Investing In Le Creuset Crypto Investing SEC vs Celebrity Crypto Promoters ‘Dark’ Personalities Drawn to BTC

Lifestyle The New Sober Boom Getting Hooked on Quitting

Getting Hooked on Quitting

Education Liberal Arts Cuts Are Dangerous Is College Necessary?

Liberal Arts Cuts Are Dangerous

Is College Necessary?

Finance Dying Parents Costing Millennials Dear Gen Z Investing In Le Creuset

Dying Parents Costing Millennials Dear

Gen Z Investing In Le Creuset

Crypto Investing SEC vs Celebrity Crypto Promoters ‘Dark’ Personalities Drawn to BTC

Investing SEC vs Celebrity Crypto Promoters ‘Dark’ Personalities Drawn to BTC

SEC vs Celebrity Crypto Promoters

‘Dark’ Personalities Drawn to BTC

Trump’s MAGA brand is fading — and that makes it dangerous

As the president's favorability sinks, the danger to democracy rises — not the other way around

Published June 23, 2026 6:45AM (EDT)

Trump stores are closing across the country. In Philadelphia and Crystal Lake, Illinois, shops that sell MAGA merchandise are shutting down due to a lack of interest. The Trump Truth Store Hangout in Crystal Lake has only been open for several months. But in an interview with the Chicago Tribune, the owner explained her difficult decision to temporarily close the location, reasoning that President Trump’s war against Iran was the immediate cause of the collapse in business. 

“It was dead as a door nail the minute that happened,” she said, while noting her belief that wearing Trump regalia, which includes T-shirts and hats, could attract negative attention for his MAGA followers. 

The closure of these stores points to an undeniable fact: Donald Trump is deeply........

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