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The enigma of BlueKraft: The narrative factory behind Brand Modi

46 0
04.08.2026

Read the previous instalments of this series here and here.

On September 24, 2025, thousands of people were on the streets of Leh demanding statehood for Ladakh, jobs and constitutional protection for a fragile high-altitude ecology. Within 72 hours, that was no longer the conversation. 

A commentator named Richa Dwivedi had appeared on a platform called New India Junction to argue that the activist Sonam Wangchuk had inflamed the crowd by invoking the Arab Spring and Nepal’s Gen Z protests, after which the mob turned violent – and that Congress........

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